X CEO Linda Yaccarino Resigns
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Yes, reader. They took away Linda Yaccarino’s blue check! Before she stepped down, Yaccarino had a blue check next to her display name, accompanied by an X logo, signifying that she is affiliated with the company that brought us Mecha Hitler. Now, both badges are gone.
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Yaccarino leaves after two years at the helm of Elon Musk's social media site, formerly known as Twitter, which he purchased in October 2022.
Yaccarino’s departure caps a tumultuous run atop Elon Musk’s social-media platform and comes after the merger of xAI with X.
Former NBCU ad exec Linda Yaccarino’s tenure at X may have been fairly short — just two years from start to finish — but she did manage to make an impact on the social network’s ad business, new data from ad intelligence firm Guideline shows. Yaccarino will be leaving X in a better position with its advertisers than she found it, it says.
X's daily user base dropped 10% in the year leading up to Linda Yaccarino exiting as CEO on Wednesday, according to data from Sensor Tower