Dearborn desperately hoped that the worst of the 2026 market correction was already priced into their first-quarter earnings, ...

Ford slashes EV prices to reignite demand Facing steep EV sales declines, Ford reinstated its 'Employee Pricing For All' program, offering up to $4,000 off EVs and as much as $10,000 in incentives on ...

Ford’s April 2026 U.S. sales show its gasoline Mustang surging 18.4% year over year while the electric Mustang Mach-E has dropped 50% year-to-date. Weak EV demand, tied to the end of federal ...

Ford kept selling more Mustang Mach-Es than conventional Mustangs until the Trump administration terminated the EV incentives ...

Ford's electric Mustang is fast, beautiful in Atlas Blue, and a competent EV. But the badge is decoration, and a Tesla Model ...

Ford Motor has written off $20 billion in electric vehicle investments but says it is forging ahead with an electric pickup ...

Buying a new car has always involved some depreciation, because the moment you drive off the lot, value starts dropping. However, with certain EVs in 2026, that financial hit is landing far harder ...

Ford is bringing back the Employee Pricing for All program from previous years to boost sales and tackle rising new car ...

A similar campaign, launched last year to provide consumers confidence amid announcements on new tariffs, helped vehicle ...

The "Universal Electric Vehicle" platform is expected to be key to Ford transforming its EV unit from billions of dollars in ...

Kia wants to compel EV buyers with a huge discount, upending Tesla's strategy with its best-selling nameplate.

U.S. consumers are paying a lot more to fill up their cars and trucks these days, and the spike in gasoline prices has some ...