Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.
Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...
Uniqode reports QR codes reduce friction for brands by simplifying customer onboarding, enhancing engagement during January's ...
Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. The idea for QR codes was first conceived to help track automotive ...