Forbes contributors publish independent expert analyses and insights. A former tech executive covering AI, XR and The Metaverse for Forbes. Zappar, the venerable UK studio that was one of the pioneers ...

In the early days of packaging, a box was simply a vessel designed for protection and delivery. But in this day and age of digital transformation, packaging has become a smart, interactive interface ...

There’s one thing every e-commerce order has in common: It’s delivered with some sort of packaging. Not recognizing that point of interaction as a major moment to deliver a branded experience and ...

For more than five decades, Global Standards 1 (GS1) meant one thing: the barcode. That familiar pattern of stripes changed how goods move around the world. Today, the standards are growing. They now ...

Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

London, United Kingdom--(Newsfile Corp. - April 28, 2025) - SmartLinks, a leading end-to-end platform for digitally connected products and packaging, today announced the launch of its new self-serve ...

Touch-Free Transactions and Direct Consumer Engagement Quick response (QR) codes on product labels or packaging provide easy, rapid and contactless mobile engagement for consumers. iPhone and Android ...

Adoption for contactless solutions such as QR codes surged during the pandemic as consumers grew more comfortable using the technology that has been around for a number of years. In fact, according to ...

Dynamic QR codes are emerging as a key tool for brands to own the post-purchase experience and capture first-party data The QR code movement that took hold during the pandemic may have changed how ...

NEW YORK--(BUSINESS WIRE)--Brij, a platform connecting physical products to digital experiences, launched today to power one-touch product registration and reorder. The platform allows brands to build ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device.