Retailers’ mobile-pay apps are gaining popularity, and many merchants hope their customers will spread their brand affinity by using the apps to send virtual gift cards to a friend or family member’s ...

Are we seeing the beginning of a shift from plastic to mobile? Giftly, a gifting company that specializes in digital gift cards, is predicting that a “surge” in mobile shopping is on the way, and this ...

Overall revenue from gift card sales is up four percent year over year. The number of digital gift cards sold grew 7% in 2023 to make up 34% of the total gift card market and become the ...

Nearly everyone has that one relative on their holiday shopping list who's hard to buy for. When imagination fails, we turn to gift cards. While most gift cards these days are of the physical variety, ...

In a recent survey, roughly 15% of U.S. retailers offer digital gift cards that are truly mobile—meaning they can be used immediately for a purchase via smartphone. A major growth spurt for mobile ...

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