Football once again proved to be the backbone of television advertising in the third quarter (Q3) of 2025, according to new ...

September, the NFL continued to be the top program in TV ad impressions - posting a 12% hike to a 3% share of TV ad ...

Spot, the cross-platform TV ad measurement company, has released additional findings from its analysis of national linear TV ...

Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. Through the newly announced partnership, ...

Spot, the cross-platform TV ad measurement company, has released findings from its analysis of US linear advertising in Q3 ...

When Paramount Global sells commercials in this year’s “upfront” ad market, the media won’t only be guaranteeing the size of viewership for different shows. It may be in a position to do deals based ...

September, the NFL continued to be the top program in TV ad impressions - posting a 12% hike to a 3% share of TV ad impressions.