If you have big aspirations for 2025—a big deadlift, a marathon, a change in the size of your body—I sure hope you haven’t translated them into the limited, pass-fail box-checking of a SMART goal. But ...
Jake Lockert didn’t enroll in a master’s program at Tennessee Tech University expecting it would lead to an executive role with one of the most recognizable brands in the CrossFit world. “I didn’t ...
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