Sometimes ads on social media are shockingly relevant. Other times, they’re not even close. The ad might show an item you recently searched for, like an indoor plant trellis. Alternatively, you might ...

Social media platforms, such as Facebook, Instagram and X, are accessed daily by millions of people worldwide. In the weeks ...

On Wednesday, Meta announced that it would use conversations with its AI chatbot to tailor ads. Advertising is a core business for Meta, comprising over 97% of its revenue in 2023 and 2024. Meta AI ...

Now with some help from AI, scammers are still a big problem on Facebook's ad platform. Credit: Mateusz Slodkowski/SOPA Images/LightRocket via Getty Images The new iPhone, the Nintendo Switch 2, ...

ProPublica is a nonprofit newsroom that investigates abuses of power. Sign up to receive our biggest stories as soon as they’re published. This story was reported in collaboration with the Tow Center ...

Tesla chief executive Elon Musk has long been vehemently opposed to the idea of traditional advertising. His anti-advertising stance has saved the company billions of dollars and for much of the last ...

Electric vehicle giant Tesla Inc TSLA has traditionally avoided heavy advertising for its products, instead relying on strong customers satisfaction and word of mouth to promote and sell things. The ...

Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...